What does Zeng Yong mainly do?

Zeng Yong builds industry connections through associations, exhibitions, media, marketing, and supply-chain platforms for the custom-home sector.

What does light-luxury custom mean?

Light-luxury custom uses better design, production, and supply-chain efficiency so young consumers can get a near high-end home experience with a more controlled budget.

Why does the China (Guangzhou) Custom Home Expo matter?

It is a major live industry platform for whole-home custom, integrated renovation, global expansion, AI design, materials, and supply-chain trends.

Zeng Yong

曾勇アーキテクト2005年から · GZ

中国カスタムホーム産業のアーキテクト17年。ワードローブから全屋へ、さらにライトラグジュアリー・カスタムへ。

Zeng Yong entered the custom-home industry in 2009, serves as Secretary General of GDCHA, founded Bojun Media, and helped build the China (Guangzhou) Custom Home Expo and Dream Reading Stations philanthropy.

/01事務局長 · 広東省カスタムホーム産業協会
/02創業者 · 博駿メディア
/03中国（広州）カスタムホーム展 & ライトラグジュアリー・カスタム展

17年

業界歴

1,200+ 社

会員

15回

開催

71校

学校

スクロール

Let Customization Change Life.カスタムで暮らしを変える。

17年 · ひとつの正しいこと

17年：場をつくり、問いを立て、組織をつくる

2009年、私はメディアからカスタムホーム業界に入りました。2016年、広州ワードローブ展を中国カスタムホーム展へと発展させ、その年を「カスタム元年」と名付けました。2025年には「ライトラグジュアリー・カスタム」を提起しました。技術が平準化された後、若い消費者に必要なのは本当に良いコストパフォーマンスです。

17年を一言で言えば、カスタムで暮らしを変える
これはスローガンではなく、この世代の住宅産業人に共通するテーマです。

仕事の信条

全力で取り組む
業界を愛する
誠実で温かい
謙虚で開かれている
専門的で集中する
実務的で利他的

17年

1,200+ 社

15回

1,000+ 件

Dossier · fact card

Profile and industry facts

Zeng Yong is Secretary General of Guangdong Custom Home Industry Association, founder of Bojun Media, and a co-founder of the China (Guangzhou) Custom Home Expo and Light-Luxury Custom Expo. His work connects industry associations, exhibitions, media, supply-chain platforms, and public-good projects in China’s custom-home sector.

Core thread

He entered the custom-home industry in 2009 and has spent 17 years building association, exhibition, and media infrastructure.
Core platforms include GDCHA, Bojun Media, the China (Guangzhou) Custom Home Expo, and Zhonglian Network.
“Custom+” and “light-luxury custom” connect whole-package delivery, AI design, young consumers, and value-for-money.

Core data

working in the custom-home industry: 17 yrs
association member companies: 1,200+
editions of the Guangzhou expo: 15
industry events and forums: 1,000+
Dream Reading Station schools: 71

Three industry phases

Stage	Period	Industry thread
Wardrobe era	2009-2015	Built early association, exhibition, and media entry points from the wardrobe category.
Whole-home custom	2016-2024	Upgraded the Guangzhou Wardrobe Expo into the China (Guangzhou) Custom Home Expo and framed the “Custom Year One” thesis.
Light-luxury custom	2025-2026	Combines technology democratization, young consumers, value, and high-end experience into one industry agenda.

2009-2015

Wardrobe era

Built early association, exhibition, and media entry points from the wardrobe category.

2016-2024

Whole-home custom

Upgraded the Guangzhou Wardrobe Expo into the China (Guangzhou) Custom Home Expo and framed the “Custom Year One” thesis.

2025-2026

Light-luxury custom

Combines technology democratization, young consumers, value, and high-end experience into one industry agenda.

FAQ

What does Zeng Yong mainly do?: He builds industry connections through associations, exhibitions, media, marketing, and supply-chain platforms for the custom-home sector.
What does light-luxury custom mean?: It means using better design, production, and supply-chain efficiency so young consumers can get a near high-end home experience with a more controlled budget.
Why does the China (Guangzhou) Custom Home Expo matter?: It is a major live industry platform for whole-home custom, integrated renovation, global expansion, AI design, materials, and supply-chain trends.

External sources

GDCHA ↗China (Guangzhou) Custom Home Expo ↗Guangzhou Government Portal ↗

4つの柱 · ひとつのOS